Monday, March 31, 2014

Costume Design & Makeup-Secret Life of Walter Mitty

Costume Design
 
Sarah Edwards does an exceptional job with the usage of costumes/outfits in the Secret Life Of Walter Mitty. Her usage of clothing nonverbally communicates the characters beliefs, culture and personality. In the hiking scene, she portrays what a New Yorker would wear hiking compared to a local indian. The local indians outfit has bright hand beaded necklases with a handmade beanie, compared to the $450 linen scarf that Walter has on.
The costumes also portray the significance of this treturous hike. Their hiking boots, jeans, heavy/active coat, glasses, and hiking back pack all communicate that they are in the mountains, hiking.Walter-Mitty-PS-03.jpg
                
Walter wears a Ralph Lauren parka ($1,200) and linen scarf ($450) as he treks across the Himalayas. A customized leather wallet ($750) bears the inscription; “To see the world, things dangerous to come to, to see behind walls, to draw closer, to find each other and to feel, that is the purpose of life.”


How about the clothes? We love how they’re definitely stylish but don’t upstage things… and it’s hard to place them in time.
This is the handiwork of Sarah Edwards, our costume designer. We wanted the movie to exist in a timeless space, and the clothes contribute to this. As far as Walter’s clothes, he’s a creature of habit, and keeps it simple. It’s like he thought about his wardrobe one time, and created a utilitarian grouping of pieces… a uniform of his own devising that works, in a way, like a cloak of invisibility.


Secret+Life+of+Walter+Mitty.pngScreen Shot 2014-03-27 at 10.46.54 AM.pngMakeup Artist-Donald Kozma. The make up in the hike scene had to represent the climate and timeliness of the hike. Their  facial hair had to become scruffy and fuller as the scene went on. The snow on the beard also had to be placed on his mustache and hair to nonverbally communicate that he is in freezing temperatures.

Thursday, March 6, 2014

Frame

As I was walking out of the Hazy building I could not help but notice the trees with their beautiful blossoms. The photo uses a diagonal line, rule of thirds, and vectors.
Our eyes start at the left top angle and move their way down to the bottom right with the more distinct tree in focus. Our eyes then follow the tree trunk back up to the right angle where it then sees the details of the small blossoms and branches. It also makes you wonder what is beyond the frame, how much further does the tree go?
This photo is even because you have the branches on the bottom right corner in focus, then the middle you have the distinct tree trunk, and then above that you have a mixture of blossoms, branches, and a smaller tree trunk.
The vectors in this is pulling your eye in different directions. It allows the eye to follow the natural direction of the tree trunk and pulls your eye to the top right corner.

Monday, March 3, 2014

Web Page


http://www.covergirl.com/
The COVERGIRL Web page is an excellent web page design. It has a strong grid, creates an angle, has a great contrast and is visually appealing to the eye.
The grid is very structured with out being boring. They did a great job at keeping it simple yet complex and interesting. The webpage is busy on the upper left (with product) and then pulls your attention to the opposite angle with the call of action to the bottom right portion of the advertisement. As you scroll down layout is a more simplistic design.
The designer truly gets the message across that COVERGIRL is a makeup and beauty brand. It emphasizes the products/features as well as the different tools you can use online like their current tool is that you can upload your photo and give yourself a virtual makeover. This keeps the reader interested and entertained.
This webpage is very aesthetically designed. It is exciting and pleasing to the eye, yet simple and easy to use.
The page does convert to different forms of screens, however the format does change. It is a simpler design format for each featured product. This could be an area of improvement. I was not as intrigued with the format the webpage has for phones however, it is still a great design and has design elements.