FIESTA FUN!!

The workers get their choice in two different shirts and a black jacket. They will be able to choose what color of T-Shirt they would like or a black or white polo with the Fiesta Fun Logo on it. They need to wear jean shorts or pants with white comfortable closed toe shoe.

Cost:

Polos: $15.00

TShirt:$13-$15.00

Jeans and shoes need to be provided by the worker.

Polo:$17.00

TShirt:$15-$20.00

Jackets:$30-$35.00

TShirts would be boguht in bulk. Ranging from $2.50-$15.00 a shirt.

Shirts for the public to buy!! Available in various Fiesta Fun colors!

Costume Design & Makeup-Secret Life of Walter Mitty

Costume Design

 

Sarah Edwards does an exceptional job with the usage of costumes/outfits in the Secret Life Of Walter Mitty. Her usage of clothing nonverbally communicates the characters beliefs, culture and personality. In the hiking scene, she portrays what a New Yorker would wear hiking compared to a local indian. The local indians outfit has bright hand beaded necklases with a handmade beanie, compared to the $450 linen scarf that Walter has on.

The costumes also portray the significance of this treturous hike. Their hiking boots, jeans, heavy/active coat, glasses, and hiking back pack all communicate that they are in the mountains, hiking.

                

Walter wears a Ralph Lauren parka ($1,200) and linen scarf ($450) as he treks across the Himalayas. A customized leather wallet ($750) bears the inscription; “To see the world, things dangerous to come to, to see behind walls, to draw closer, to find each other and to feel, that is the purpose of life.”

How about the clothes? We love how they’re definitely stylish but don’t upstage things… and it’s hard to place them in time.

This is the handiwork of Sarah Edwards, our costume designer. We wanted the movie to exist in a timeless space, and the clothes contribute to this. As far as Walter’s clothes, he’s a creature of habit, and keeps it simple. It’s like he thought about his wardrobe one time, and created a utilitarian grouping of pieces… a uniform of his own devising that works, in a way, like a cloak of invisibility.

Makeup Artist-Donald Kozma. The make up in the hike scene had to represent the climate and timeliness of the hike. Their  facial hair had to become scruffy and fuller as the scene went on. The snow on the beard also had to be placed on his mustache and hair to nonverbally communicate that he is in freezing temperatures.

Frame

As I was walking out of the Hazy building I could not help but notice the trees with their beautiful blossoms. The photo uses a diagonal line, rule of thirds, and vectors.
Our eyes start at the left top angle and move their way down to the bottom right with the more distinct tree in focus. Our eyes then follow the tree trunk back up to the right angle where it then sees the details of the small blossoms and branches. It also makes you wonder what is beyond the frame, how much further does the tree go?
This photo is even because you have the branches on the bottom right corner in focus, then the middle you have the distinct tree trunk, and then above that you have a mixture of blossoms, branches, and a smaller tree trunk.
The vectors in this is pulling your eye in different directions. It allows the eye to follow the natural direction of the tree trunk and pulls your eye to the top right corner.

Web Page

http://www.covergirl.com/

The COVERGIRL Web page is an excellent web page design. It has a strong grid, creates an angle, has a great contrast and is visually appealing to the eye.

The grid is very structured with out being boring. They did a great job at keeping it simple yet complex and interesting. The webpage is busy on the upper left (with product) and then pulls your attention to the opposite angle with the call of action to the bottom right portion of the advertisement. As you scroll down layout is a more simplistic design.

The designer truly gets the message across that COVERGIRL is a makeup and beauty brand. It emphasizes the products/features as well as the different tools you can use online like their current tool is that you can upload your photo and give yourself a virtual makeover. This keeps the reader interested and entertained.

This webpage is very aesthetically designed. It is exciting and pleasing to the eye, yet simple and easy to use.

The page does convert to different forms of screens, however the format does change. It is a simpler design format for each featured product. This could be an area of improvement. I was not as intrigued with the format the webpage has for phones however, it is still a great design and has design elements.

The power of a font

Dixie State University has recently changed their font for their logo. At first when I saw this I was skeptical, however, now when I look at this I see the power of design.
The boldness of the font they use for DSU grabs your attention and pulls your attention to the lower half where you can then see Dixie State University. They used the law of continuity. They continue the law of continuity, as your eye lowers so does the font size. This also creates balance with the usage of different fonts and font sizes. This logo also uses balance with balancing the bold color of red with two different tones. It is using the law of closure because at glance you do not realize their is two different colors, you group it together and see it as a whole.
I find a lot of symbolism within this logo as well. Red is a bold color that grabs attention and it is also one of our schools colors. However, I feel as if they emphasize the red to symbolize the red rock of St. George. That is what people remember about St. George, it is our red rock. The font color was a smart choice so people are using the law of similarity. When people see this logo they instantly think of Dixie/St. George/ then red rock. This was a smart design element. The red in the logo triggers that response.
The line splitting the DSU also has grooves in it and angles. This reminds me of cliffs/rocks. This font design pulls you in,not only do you see DSU,you see your experiences you had in St. George while hiking the red rocks.
This font is simple yet complex. Dixie State University did a great job using design elements in creating this font and logo.

The Power Of Design

 

Kate Spade and Juicy Couture are both focused on women's high end fashion. Although, I am a buyer of both brands I do prefer one brands logo over the other.
The Kate Spade Brand is a better design. With its simple contrast between black and white usage of a symbol and the brand name. It's simple but sophisticated. Its usage of black and white creates structure and elegance. The symmetry with the spade symbol and font size creates a nice balance and harmony. It creates a brand when you read spade and actually see the spade logo. This is also a usage of the laws of similarity. The spade and the "spade" are close together. The Kate Spade New York logo is also a law of propanza using a design at its simplest form. I love this logo because it is simple however, it can have a fun/bold appeal. With such a simple design they are able to use elaborate back grounds to appeal to different audiences. Kate Spade keeps its logo the same no matter the color or design of the back drop. They make sure there name is clear and easibly read.
The Juicy Couture Logo has not grasped the simplistic value and law of proganza that Kate Spade has. There is to much going on in each logo. These logos do have symetry with the crown at the top and design at the bottom and two dogs on the sides however, with the symetry my eye does not grasp the main concept of the logo.. I don't see the name. I am to caught up in making out the designs to read, Juicy Couture. The two logos/designs are very different. They create different feels with using different design elements. I believe Juciy Coture has developed harmony and symetry however, I feel that there law of propanaza has not been developed. To much is going on. They need more empty space. I do not like that Juicy Couture changes its logo for different audiences. I believe it is bad branding.
Although, both logos are high class designs I do prefer Kate Spade over Juicy Couture. The Kate Spade logo simple and elegant. It creates more of a sophisticated brand then Juicy. Kate Spade has done a great job at using the design elements where as Juicy still has some room for improvement.

Contrast, Balance and Harmony

Contrast, Balance and Harmony
Pure elegance.  This photos usage of contrast, harmony and balance brings a sense of beauty and dedication. This photo speaks deeper to me than just being a ballerina it embraces a love and passion of mine. This brings more than eye pleasure, it brings memories.
The contrast with the light and dark brings your eye to focus on the ballerina and the reflection keeps your eye intrigued. The faded tulle around the skirt creates settle lines pointing to the focal point. Her brown hair is what pulls the focal points together.
The balance is remarkable through the reflections lines. Her ballet positioned arms pull the photograph inward as do her crossed legs. This photograph is very symetrical. The center with the bun brings a full focus to each half of the photo.
The harmony within the shape of the ballerinas arms and legs brings angels to the photo. The relation from the ballerina to her reflection brings a feeling and mood to the photograph. The usage of harmony between the negative and filled space is well done. It truly creates harmony to this masterpiece.
This photo truly embraces elegance with its use of contrast, harmony and balance. It brings feelings and memories. This is a true work of art.

Visceral Response

Visceral Response
Briana Lemon Smith
Comm 3560
1/13/2014

 

Wedding Dresses

What is more beautiful than a wedding dress that exemplifies, love, femininity, and purity. When I look at gowns, my heart jitters. The feeling of excitement and appreciation exude me. There is nothing that fascinates me more than the look on a women when she puts her wedding dress. You can feel the womanhood, femininity, and confidence. Gowns do much more than look "pretty" they allow women to feel like women, and that alone is a beautiful thing.
 Fashion and designs are forms of art that speak to me and everyone around us. What you wear communicates so much more than having a pretty dress or looking good. If people realize it or not, they are always transmitting and receiving messages through their dress. What we wear is an expression of who we are. That is why women search to find the "Perfect Dress." Brides want to communicate the perfect message to their spouse, themselves and their family on their wedding day.
This particular wedding dress in the photo about is a perfect example to me of love, femininity and purity. When I examined this gown it sent a rush through my spine and I got an urge of excitement. I wanted everyone to see this piece of art.
This wedding dress sends many messages through its texture, lines, shape and color. It expresses elegance with personality.
One of the main components I love is the texture from the waist to the shoulders. The lace sends a message of this dress being classical. The lace high collar is a classic and gives a timeliness affect to the gown. The lace also brings a sense of happiness with this specific floral design. The texture keeps your eyes intrigued as it changes from top to bottom. The bottom portion of this dress has an amazing texture. Not only can you feel the material but it also allows you to feel light. Their is an airy feeling to this and it is because of the specific material used.
The lines are beautiful in this gown. The sweetheart neckline exemplifies the femininity of the dress.  The lines are all curved and soft, except the horizontal line above the skirt. This line brings the attention to the smallest portion of the women's body. This creates a womanly structure to her frame. The curves at the skirt of the dress also gives the dress an extra feminine touch, it creates a soft flow to the gown.
The lines also follows the shape of the dress. The beautiful thing about gowns is the shape is of the dress is determined by the shape of the women. This is extraordinary because everyone is beautiful and this dress highlights the area that many women feel (more) confident about and it also allows you  to distract from some areas that they may not be confident in.
The color of gowns is a crucial component. The color can be a huge component in the message you are trying to portray. It sets the mood for what the rest of the dress is going to convey. This gown has two tones: Soft white and off white. It is done perfectly. The soft white at the top grabs your attention. You know it is a wedding dress from that first glimpse. After the initial response your eyes settle following white settling. As your eyes make view of the full ensemble, you feel comforted and at ease. This is done from the soft off white at the bottom. This sends the message of being bold but soft. It is not overdone. The color scheme is very pleasing to the eye. It sends a message of purity.
Wedding dresses and gowns make me have a visceral response. They make me excited, passionate and also appreciative that an artist could compose a masterpiece. Dresses such as this one are beautiful on the outside but it is an artifact that allows women to fell beautiful on the inside. That is why I am so passionate about gowns such as this one. It triggers a sense of womanhood, femininity, and confidence in women. It allows them to express themselves and send messages about who they are through a piece of clothing. It is a wonderful thing.